New online resource to help artists and promoters win when creating a social media campaign

Evie Henderson’s Social Media Template to help you create your live gig campaign.

In today’s musical climate, being an artist or promoter involves much more than just having some great tunes or booking artists to perform at your event. Music professionals are required to wear a number of hats and in response Jazz North have created a series of helpful online resources.

After the success of her Creating assets in Canva workshop we asked manchester jazz festival's (mjf) Digital Creative Content Creator & Distributor Evie Henderson to design our Social Media Template. This editable document takes you through the different stages of a live gig campaign from deciding your initial brief (creating focused, tangible and measured goals), identifying your target audience to creating promotional materials using Canva and CapCut. 

We hope that you will find our Social Media Template useful and don’t forget to tag Jazz North in any posts that you have created as a result of using this resource. Simply tag @jazznorth on socials and we will repost any relevant events or opportunities. 

Find in our Online Resources area: jazznorth.org/industry-skills

More about Evie 

Evie is the Digital Content Maker & Creator for Manchester's longest running Jazz Festival (mjf), a role she has held for 2 festivals and 3+ years. She learnt her trade in digital marketing working for the award-winning sushi joint ‘Umezushi’ and as the Senior Creative Apprentice for the Warrington based theatre company ‘Not Too Tame.’  She has also been fortunate to undertake a placement with Cully Jazz Festival, Switzerland shadowing their marketing team. Alongside her work for the Jazz Festival, Evie is a freelance marketer including for organisations such as The Jazz Promotion Network. Evie has an eclectic music taste and regularly attends gigs on the MCR scene as well international festivals. And has a creative background in the arts, having graduated from ALRA North with a BA(Hons) in Acting. She also works as a theatre maker and writer alongside her marketing commitments.